The Results Agency
Intent-based marketing for local service and professional service businesses.
Stop guessing who’s ready to buy.
We show you the people in your market who are actively looking for what you sell — every month, on a flat subscription.
Most Marketing Is Just Expensive Guessing
You’ve been there. You run ads. You boost posts. You send mailers to a zip code and hope.
You’re paying to interrupt thousands of people — and 97% of them aren’t in the market for what you sell. Not this month. Maybe not this year.
That’s why your cost per lead keeps climbing. That’s why “brand awareness” never turns into booked calls. That’s why the agency reports look great while your pipeline looks empty.
The problem isn’t your offer. It isn’t your ads. It’s your targeting.
The truth is simple: You’re marketing to everyone, when only a fraction of your market is actively looking. The businesses that win are the ones who know which fraction.
We Find the People Already Looking For You
At The Results Agency, we use behavioral intent data to identify consumers and businesses actively researching services like yours — right now, in your market. People comparing options. People pricing solutions. People raising their hand.
Then we deliver them to you every month as targeted, ready-to-work prospect data on a flat monthly subscription. No cost-per-lead roulette. No inflated ad budgets. No guessing.
And here’s the proof it works: we found you the same way. Every client we reach out to was identified by the exact same intent data system we deliver. If you’re reading this after hearing from us — the product already worked once.
What We Deliver
1. Intent Data: Know Who’s Looking Our core service. We monitor buying behavior across your market and deliver a continuously refreshed list of in-market prospects — people whose actual behavior shows they’re researching services like yours. Not stale purchased lists. Not demographic guesses. Real buying signals, delivered every month on a flat subscription.
2. Sales Systems: Be Ready When They Respond A list of hot prospects is worthless if inquiries fall through the cracks. We build the systems that make sure every prospect gets captured, followed up with, and moved toward a decision — CRM setup, follow-up sequences, pipeline tracking, and sales process design. If you already have a working sales process, plug the data in and go. If you don’t, we’ll build one with you.
3. Marketing Campaigns: Start the Conversation Data tells you who. Campaigns get them talking to you. We create and manage campaigns aimed exclusively at your in-market prospects — direct mail, digital ads, and multi-channel outreach. Because every dollar targets people already showing buying intent, you skip the wasted spend that kills most campaign ROI.
Three Steps to a Pipeline Built on Behavior, Not Hope
Step 1: Identify We define your ideal client profile and target market, then activate behavioral intent monitoring across it.
Step 2: Deliver Every month, you receive fresh, in-market prospect data — real people actively researching services like yours, not stale purchased lists.
Step 3: Convert You work the data through your sales process — or through direct mail campaigns we manage for you. Need help building the conversion side? We do that too.
This Works Best For Local and Professional Service Businesses
We work with:
- Local service businesses (contractors, home services, health professionals)
- Professional service providers (consultants, coaches, agencies, attorneys)
- Startups who need traction without burning cash on cold audiences
- Established businesses tired of rising ad costs and unpredictable lead flow
You’re a great fit if:
- You want to spend your marketing dollars on people showing real buying intent
- You have a sales process ready to work qualified prospects — or you’re willing to build one
- You’d rather own your prospect data than rent an audience from ad platforms
- You want predictable, flat-cost marketing instead of pay-per-click bidding wars
You’re NOT a good fit if:
- You’re in retail or e-commerce (not our specialty)
- You expect prospects to close themselves — data opens the door, your follow-up walks through it
- You’re not willing to consistently work the prospects we deliver
The Cost of Marketing Blind
Here’s what happens if nothing changes:
You keep paying ad platforms more every year to reach the same cold audiences. Your cost per lead climbs while your close rate stays flat — because you’re still talking to people who were never in the market.
Meanwhile, your competitors who figured out intent-based targeting are reaching the exact prospects you’re missing.
You stay trapped in feast-or-famine: some months the referrals come through, most months you’re hoping. You can’t plan. You can’t scale. You can’t breathe.
You started this business to build something. Not to fund Google and Facebook’s guessing game.
Here’s What Marketing With Intent Looks Like
Imagine starting every month with:
- A fresh list of prospects in your market who are actively researching what you sell
- A flat, predictable monthly cost you can actually budget around
- Marketing spend that gets more efficient as you learn your data — not more expensive
- The confidence to scale, because your pipeline is built on behavior, not hope
One client turned on intent data and, within 30 days, cut their ad spend 24% while closing $27,000 in new sales. Less money out, more money in — that’s what happens when every marketing dollar lands on an actual buyer.
Ready to See Who’s Already Looking?
Schedule a free market review. We’ll look at your ideal client profile, show you what in-market activity looks like in your area, and map out exactly how intent data would plug into your business.
No long-term contract. No inflated ad budget. Just a look at the buyers you’ve been missing.
** This review is for local service and professional service businesses ready to target buyers by behavior, not guesswork.
The Results Agency provides intent-based marketing for local service and professional service businesses. We identify consumers actively researching your services using behavioral intent data, deliver them to you on a flat monthly subscription, and offer managed direct mail campaigns and sales system consulting to convert them into clients. Market to the people who are already looking. That’s how you get results.
(785) 760-0064
thomas@theresultsagency.com
15411 West 79th Ter
Lenexa KS 66219
© 2026, The Results Agency, DBA The Dark Horse Group, LLC